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The Carolinas Food Industry Council (CFIC) Convention

Connect with industry peers by joining the Carolinas Food Industry Council (CFIC) for our annual celebration of the grocery industry. Come join us for a highly productive three days of outstanding seminars, new business opportunities, and building connections with industry colleagues. The CFIC Convention is the only event that offers the chance to build professional and personal relationships in a relaxed, family-friendly setting.

The 18th Annual CFIC Convention is scheduled for July 17-20, 2022, at the Myrtle Beach Hilton Resort, and together we will navigate the future of the grocery industry through business networking opportunities, presentations from top executives in the food trade, and educational sessions for grocers and suppliers in the Carolinas.

While this three-day event is not a trade show, it offers a variety of opportunities for vendors to showcase their products and services and for grocery retailers to sample products, learn about services, and build rapport with vendors and other food industry associates.

Save the Date!

July 17-20, 2022

Who Should Attend?

Anyone involved in the running of or purchasing for a grocery retail company or anyone who sells products or services to the retail grocery industry, including, but not limited to:

  • Grocery Retailers (senior management, directors, category managers, etc.)
  • Sales Agents
  • Vendors
  • Wholesalers/Distributors
  • Service Providers

Included in Your Registration:

  • Official convention name badge and wristband, required for admission to all Convention events, business meetings, and the CFIC Café (including buffet breakfasts and lunches, snacks, and refreshments throughout the day)
  • A Sponsor Sampler Sack and coupon packet
  • Access to the keynote presentation, Retail Executive Briefings, and breakout sessions
  • Family Fun Opening Night, Networking Reception, and President’s Celebration
  • Refreshment breaks throughout the Convention space
  • Full access to the attendee list, including all contact information and Convention app
  • Discounted hotel accommodations
  • Complimentary Tuesday night group childcare (ages 5-12)

To Register:

Registration opens March 7!

Registration Rates:

Register early! Take advantage of the discounted early bird rate and register by Friday, May 20, 2022.

Registered AttendeeBefore 5/20/22After 5/20/22
Company Rep$210$315
Adult Guest (ages 18+)$130$235
Young Adult (ages 13-17)$105$180
Children (ages 12 and under)FREE$35


“The Carolinas Food Industry Council (CFIC) Convention provides our category teams the opportunity to meet with numerous suppliers, wholesalers and brokers over the course of a few days.  This event serves as the platform for personal time with our business partners to plan, strategize and further develop relationships. In addition, we greatly value the networking as well as social events, and look forward to the convention each year.”

Karen Fernald
Food Lion

“The CFIC Convention is a fantastic way for retailers and suppliers to spend time together in a relaxed and fun setting.”

Rod Antolock
Harris Teeter

“Ingles appreciates the platform that CFIC provides in bringing retailers and senior management of vendors together. We always seem to make progress in mutually working out programs to increase our business objectives.”

Tom Outlaw
Ingles Markets

“The CFIC Convention has proven again to be a great venue for independent retailers to participate in learning from fellow retailers, suppliers, and vendors the trends and marketing opportunities in our ever changing Carolinas Food Industry. We are in a unique market that encompasses very unique personalities in the grocery industry whereby we get to network with the most successful industry leaders. Come join us at the next convention and experience the ability to “Make A Difference”!”

Steve Little

“I doubt that there is another event in the Grocery industry that provides this much access to a retailer’s leadership, scheduled one-on-one meetings with the merchandising teams, abundant opportunities for informal time with the attendees, and fun times at the beach with the family!  The CFIC convention is a must attend event that delivers memories and is an easy ROI justification.”

Joey Bates
Harris Teeter

“CFIC allows us to have multiple productive meetings with key vendors mid summer which helps us to keep on track for the year on Joint Business Plans.”

Nick Carlino

“I feel the CFIC convention is a great venue for wholesalers, retailers , and manufacturers to engage in driving business in a relaxed family friendly environment. These elements are what made the 2016 convention a success.”

John Owens
C&S Wholesale Grocers

“This years’ Convention turned out to be extremely productive for our Acosta team, as we were able to conduct several meetings with many key retailers. Additionally, this venue afforded the opportunity for our clients to be engaged with senior management in those key retailers. The ability for delegates to be able to conduct business, while being able to get in a little “R & R” with their families, is unique in our industry.”

Joe D'Alberto
Acosta Sales & Marketing

“P&G thoroughly enjoys the annual CFIC convention because it gives us an opportunity to connect with our retail partners, stay abreast of industry key topics, share the industry with our families and to also celebrate our mutual business endeavors. We look forward to it every year!”

Todd Perry

“CFIC provides a unique opportunity in the South to develop great rapport and relationships with customers located and doing business each day in the Carolinas. At its base and more in the South, this businesses is still very much about relationships. Many retailers here may not care what you know until they know how much you care about their business and what you are willing to do to help them succeed. CFIC provides the avenue to communicate that to the retailers it serves.”

Blake Freshwater

“Just a note of thanks for making me and The Instore Group feel so welcome and part of the entire event.  It was very beneficial to see so many familiar faces, renew some old friendships and meet so many new ones.”

Tom Palombo
The InStore Group

“Our partnership with CFIC has been invaluable. It has paid dividends through our exposure to non-wine industry innovation cross promotional opportunities. We built incremental programming as a result of the one-on-one meetings and exposure to co-op partners. We have developed long-term relationships through our involvement with CFIC that we likely would not have had the opportunity to build otherwise.”

Jarron Harkness
E.&J. Gallo

2022 Convention Registration Starts March 7th!

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