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Halloween spending expected to set record

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Halloween spending is expected to increase 10.7% this year compared to 2011, reaching a record $8 billion, finds IBISWorld. “Halloween spending fully recovered in 2011 when it surpassed its 2008 peak of $6.1 billion,” said Olivia Tang, analyst for the research firm. “This year, as Americans continue to relieve their pent-up demand that lingered from the recession, IBISWorld expects almost every category to benefit.”

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